Vodafone and Nokia announced an agreement to launch suite of integrated Vodafone services and Nokia Ovi Services on a range of 3G Nokia handsets. This is a big win for Nokia's Ovi given the speculations that launching Ovi Nokia will alienate its partner operators. The two companies also agreed that the new handsets will have two music services; one from Vodafone and another from Nokia.

If this joint offering is successful, one can expect that the consumers will start to have a broader choice of services. However, right now the agreement is exclusive to Vodafone. But still better that having services only from Vodafone. Once such a mashup of services expands where other operator services from Orange, Telefonica's, ATT, and Verizon are also integrated with services from Window Live and Yahoo's services, the potential of Web 2.0 will emerge. It may be too optimistic of me to soon. But it never hurts to dream big.